Have you ever had a fantastic idea for an article, only to have everything crumble apart like wet cardboard as you tried to write? Riddled with technical garb and dry content, nothing seems to come together at all!
Before you tear up your notebook (or punch a hole through your computer), have you considered that your troubles may not be caused by your points – but instead by the way that you’re presenting them? Read on as writing guru Roy Peter Clark (author of Writing Tools: 50 Essential Strategies for Every Writer and lecturer at the Poynter Institute for Media Studies) shares some ideas on how to construct sentences that pop.
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